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All books
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- Comedy Writing Secrets (13)
- By Mark Shatz, Mel Helitzer, Helitzer, …
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Reading
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- Perfect Pitch (22)
- The Art of Selling Ideas and Winning New Business
- By Jon Steel
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Reading
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- Charles Saatchi: Question (17)
- By Charles Saatchi
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- La parola immaginata (331)
- By Annamaria Testa
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- Superfreakonomics (316)
- They're Back/Global Cooling, patriotic prostitutes & why suicide bombers should buy life insurance
- By Steven D. Levitt, Stephen J. Dubner
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- Get Smashed (1)
- The Story of the Men Who Made the Adverts that Changed Our Lives
- By Sam Delaney
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- Hey, Whipple, Squeeze This (10)
- By Luke Sullivan
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Creativià geniale! -
Creatività, buona creatività e creatività geniale in questo ottimo e divertente libro diventato un must have per qualunque pubblicitario o aspirante tale.
- — Apr 30, 2010 | Add your feedback
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- Cashvertising (4)
- How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyon…
- By Drew Eric Whitman
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Il pubblicitario: imbonatore o il persuasore occulto?
Purtroppo nessuno dei due. - — Apr 30, 2010 | Add your feedback
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- The Advertising Concept Book (6)
- By Pete Barry
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Finished
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A scuola di pubblicità
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Un vero e proprio corso sulla creatività pubblicitaria. Didattico ma attuale e interessante.
- — Apr 30, 2010 | Add your feedback
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- Cutting Edge Advertising (4)
- How to Create the World's Best Print for Brands in the 21st Century
- By Jim Aitchinson
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- How To Succeed in Advertising When All You Have Is Talent (1)
- By Luke Sullivan, Maxine Paetro, Laurence Minsky
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- It's Not How Good You Are, Its How Good You Want to Be (525)
- The World's Best Selling Book
- By Paul Arden
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- The Copywriter's Handbook, Third Edition (14)
- A Step-By-Step Guide To Writing Copy That Sells. Revised and Expanded
- By Robert W. Bly
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- Twenty-Two Tips on Typography (15)
- By Enric Jardi
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- My Name is Charles Saatchi and I am an Artoholic (45)
- Everything You Need to Know About Art, Ads, Life, God and Other Mysteries and Weren't Afraid to Ask
- By Charles Saatchi
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Finished
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Get Smashed
1 person find this helpful
Tutta la storia dell'ambiente pubblicitario londinese a partire daglia anni '50 con interventi, aneddoti e curiosità dal dietro le quinte della creatività britannica.
Interessante il capitolo sull'inizio della carriera di Ridley Scott come regista di spot pubblicitari.
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