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创意人

(创意思考的自我训练)

By 詹宏志

(2)

| Others | 9787114047695

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Book Description

  一本既轻松又很经典的“创意教科书”,创意不仅需要天分,而且需要自我训练。通过培训,企业员工和管理者可以成为充满创造力和“奇思怪想”的创意人。   有一种人,点子源源不断,令人称奇。有一种人,搜索满腹枯肠,苦无主意。你是不是想过这样的问题:“为什么有的人创意多,有的人没有,创造主意有要决吗?”   本书以反传统的思维模式,提出了新颖、独特的创意法,并运用大量事例进行说明,深入浅出、易于理解、不落俗套。无论是对促进个人成功还是改变领导者的思路或企业经营策略的讨论与形成,本书都是一本实用性很强的参考书。

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Book Details

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  • 简体书
  • Others 192 Pages
  • ISBN-10: 711404769X
  • ISBN-13: 9787114047695
  • Publisher: 人民交通出版社
  • Pub date: Feb 01, 2004
  • In other languages: other languages 繁體書
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