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商務的未來

電子商務與電子金錢

By 溫世仁, 侯吉諒

(1)

| Paperback | 9789570820362

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Book Description

作者以「買一碗麵的商務活動」來闡明「物流錢流」的基本商務行為,進而導入了由商業行為而衍生的「資訊流」概念。電子商務是二十一世紀新的商業模式,而資訊流卻是電子商務的基石和動力。書中第三、四章具體講述了未來電子商務活動的特性及它給我們帶來的好處,及電子現金的具體涵義。最後,以二者的結合對社會及人類生活帶來的影響作為總結。

電子商務的未來有無限可能,其中隱藏著無數的機會等待我們去發掘。如何充分利用科技帶來的便利,創造新的競爭優勢,保持持續領先地位,相信本書可以帶給您許多新的思考方向。

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Book Details

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  • 繁體書
  • Paperback 150 Pages
  • Edition: 第1版
  • ISBN-10: 9570820365
  • ISBN-13: 9789570820362
  • Publisher: 聯經出版事業公司
  • Pub date: Dec 01, 1999
  • Dimensions: 13548 mm x 9677 mm Just how big is that?
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