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A Whole New Mind

Moving from the Information Age to the Conceptual Age

By Daniel H. Pink, Daniel Pink

(48)

| Hardcover | 9781573223089

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Book Description

From Publishers Weekly
Just as information workers surpassed physical laborers in economic importance, Pink claims, the workplace terrain is changing yet again, and power will inevitably shift to people who possess strong right brain qualities. His advocacy of "R-directed thinking" begins Continue

From Publishers Weekly
Just as information workers surpassed physical laborers in economic importance, Pink claims, the workplace terrain is changing yet again, and power will inevitably shift to people who possess strong right brain qualities. His advocacy of "R-directed thinking" begins with a bit of neuroscience tourism to a brain lab that will be extremely familiar to those who read Steven Johnson's Mind Wide Open last year, but while Johnson was fascinated by the brain's internal processes, Pink is more concerned with how certain skill sets can be harnessed effectively in the dawning "Conceptual Age." The second half of the book details the six "senses" Pink identifies as crucial to success in the new economy-design, story, symphony, empathy, play and meaning-while "portfolio" sections offer practical (and sometimes whimsical) advice on how to cultivate these skills within oneself. Thought-provoking moments abound-from the results of an intensive drawing workshop to the claim that "bad design" created the chaos of the 2000 presidential election-but the basic premise may still strike some as unproven. Furthermore, the warning that people who don't nurture their right brains "may miss out, or worse, suffer" in the economy of tomorrow comes off as alarmist. But since Pink's last big idea (Free Agent Nation) has become a cornerstone of employee-management relations, expect just as much buzz around his latest theory.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
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9 Reviews

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  • 1 person find this helpful

    More and more knowledge workers who graduated from academy find job in China mainland. And the speed of capital accumulating cause the middle class vanish in the world.

    In America, some programmers, MBA, and attorney who write papers of action lose their jobs because of Chinese and Indian.

    ... (continue)

    More and more knowledge workers who graduated from academy find job in China mainland. And the speed of capital accumulating cause the middle class vanish in the world.

    In America, some programmers, MBA, and attorney who write papers of action lose their jobs because of Chinese and Indian.

    The writer of this book tell his reader that American have to develop their creativity for jobs in America.

    The second part of this book tells us how we should develop some ability such as creativity etc.

    Is this helpful?

    Kyle said on Sep 18, 2007 | Add your feedback

  • 1 person find this helpful

    an easy book, but i don't get anything from it.

    [ quote ]

    ATG (affluence, technology, globalisation)
    agriculture age - farmers, 18th century
    industrial age - factory workers, late 18 - early 20th century
    information age - knowledge workers, mid 19 - early 21st century
    ... (continue)

    an easy book, but i don't get anything from it.

    [ quote ]

    ATG (affluence, technology, globalisation)
    agriculture age - farmers, 18th century
    industrial age - factory workers, late 18 - early 20th century
    information age - knowledge workers, mid 19 - early 21st century
    conceptual age - creators and empathizers, mid 20 - 21st century

    design, story, symphony, empathy, play, meaning - six senses increasingly will guide our lives and shape our world.

    Is this helpful?

    Jackie said on Aug 14, 2007 | Add your feedback

  • 1 person find this helpful

    About

    An eye-opener. Good one to pass along to others.

    Is this helpful?

    jclarey said on Mar 28, 2007 | Add your feedback

  • A pretty insightful book on how we should position ourselves or our children to face the demands of the future workplace.

    In the old days, we are trained to become a knowledge worker (left brain learning). But with the avalanche of online information, cheap labor and automation, winning the battle ... (continue)

    A pretty insightful book on how we should position ourselves or our children to face the demands of the future workplace.

    In the old days, we are trained to become a knowledge worker (left brain learning). But with the avalanche of online information, cheap labor and automation, winning the battle depends more on our right brain. Why? Our success in the future would soon depend on our creativity and tacit knowledge rather than competence or technical manual.

    To be specific, the author proclaims the following six senses are highly desirable in the Conceptual Age:
    1) Not just functional but also DESIGN (think iPhone / iPad vs other similar products)
    2) Not just argument but also STORY (think how we remember things. Facts vs Stories?)
    3) Not just focus but also SYMPHONY (think how to bring things together to produce a result better than the sum of the parts. Look Big Picture)
    4) Not just logic but also EMPATHY (think we are humans with emotions)
    5) Not just seriousness but also PLAY (think humor and laughter)
    6) Not just accumulation but also MEANING (think spiritual fulfillment)

    Drawing seems to bring a lot of benefits as it requires us to see and connect the dots.

    The only cons I can think of this book is that the second part of the book, on the aforementioned six senses, is a bit too long and not concise enough. Because of this I reluctantly mark this book as 4-star.

    Is this helpful?

    Waleswong said on Aug 11, 2011 | Add your feedback

  • A Model for Right-brained Education

    The age of left-brain dominated "knowledge workers" is fading. We are entering a new era where right-brain thinking will revolutionize the worker and the workplace. Educators can employ strategies to help students improve their right-brain thinking.

    Pink explains the six senses of right-brain ... (continue)

    The age of left-brain dominated "knowledge workers" is fading. We are entering a new era where right-brain thinking will revolutionize the worker and the workplace. Educators can employ strategies to help students improve their right-brain thinking.

    Pink explains the six senses of right-brain thinking and includes exercises to develop them.

    DESIGN
    Design is everywhere and in everything. Today's technology makes design accessible to everyone. The rapid turnover of new products and technology calls for greater innovation in design.

    STORY
    Roger C. Schank, a cognitive scientist says, "Humans are not ideally set up to understand logic; they are ideally set up to understand stories."Storytelling has always played a strong role in preserving cultural tradition. Stories are easily remembered because they not only capture information and knowledge, but context and emotion as well.

    SYMPHONY
    Symphony is the ability to synthesize; to put pieces together. People who thrive in this environment see relationships among diverse disciplines and bring those relationships together as new, innovative products.

    EMPATHY
    Empathy is the ability to imagine yourself in someone else's role and to attempt to experience what they are experiencing. Good leaders are those who can empathize with their constituents.

    PLAY
    Work and life in general has become too serious causing people to suffer the symptoms of mental and physical stress. The return of play and humor as exemplified in the explosive popularity of video gaming helps to relieve stress enabling workers to become more healthy and
    creative.

    MEANING
    What people are really looking for is not success or more money. What people are really seeking is meaning in their lives and work.

    Is this helpful?

    BobGoodwin said on Oct 10, 2009 about the Paperback edition | Add your feedback

Book Details

  • Rating:
    (48)
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  • English Books
  • Hardcover 272 Pages
  • ISBN-10: 1573223085
  • ISBN-13: 9781573223089
  • Publisher: Riverhead Hardcover
  • Pub date: Mar 24, 2005
  • Dimensions: 1484 mm x 1032 mm x 129 mm Just how big is that?
  • Also available as: Paperback and Others
  • In other languages: other languages 繁體書
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