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Starbucked

A Double Tall Tale of Caffeine, Commerce and Culture

By Taylor Clark

(5)

| Paperback | 9780340960813

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Book Description

How did Starbucks, once a modest Seattle coffeehouse, become an international juggernaut? What made the company so beloved that more than 40 million customers visit every week, yet so loathed that protestors have firebombed its stores? Why did Americans suddenly become willing to pay $4.50 for a cupContinue

How did Starbucks, once a modest Seattle coffeehouse, become an international juggernaut? What made the company so beloved that more than 40 million customers visit every week, yet so loathed that protestors have firebombed its stores? Why did Americans suddenly become willing to pay $4.50 for a cup of coffee? And why did the world follow?

Starbucks altered everyday lives - the way we shop, socialise and self-medicate. Through a cast of characters that includes coffee-wild hippies, business sharks, slackers, Hollywood trendsetters and a panda who loves blueberry muffins, Taylor Clark tells the story of how Starbucks rode a caffeine-fuelled wave to riches and infamy.

Critics

  • Starbucked, by Taylor Clark, and The Devil’s Cup, by Stuart Lee Allen

    Home Contact us Posts Comments This review by James Appleby first appeared on Tastybooks.co.uk. This is not about coffee. Nor is it about its tastes, its modern gourmet guise or its effects on us. It is about big business, and how one name came to do ... (read full critics)

    bookgeeks published on Fri, 24 Sep 2010

  • Venti Capitalists

    There’s a great story to be told about the success of Starbucks. But we’ll have to wait to hear it from somebody other than Taylor Clark. This is a shame because Clark is an enthusiastic young writer who has the seat of his intellectual pants hooked ... (read full critics)

    nytimes published on Sat, 18 Sep 2010

1 Review

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  • A book that uses Starbucks as a platform to talk about the history of coffee, and its powerful rise in the modern world. I was never once bored throughout this book, and Taylor Clark does use amusing language to convey his point. I have actually learnt a few facts from such a light-hearted book.

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    The Underdog said on May 11, 2010 | Add your feedback

Book Details

  • Rating:
    (5)
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  • English Books
  • Paperback 336 Pages
  • ISBN-10: 0340960817
  • ISBN-13: 9780340960813
  • Publisher: Sceptre
  • Pub date: Feb 21, 2008
  • Also available as: Hardcover and Others
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9780340960813 Paperback $20.91 -- The Book Depository
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