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Book Description
In his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. In BLINK, he revolutionizes the way we understand the world within. How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK. Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus. BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life.
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- Book Details
- English Books
- Rating:



(204)
4 stars 
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1 star 
- Paperback 320 Pages
- Edition: 1
- ISBN-10: 0316010669
- ISBN-13: 9780316010665
- Publisher: Back Bay Books
- Pub date: Apr 03, 2007
- Dimensions: 21 cm x 14 cm x 3 cm Just how big is that?
- Also available as: Paperback, Hardcover, Audio CD, Audio Cassette and Others
- In other languages:
... and other languages简体书, Libros Españoles, Libri Italiani and Svenska böcker
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Gladwell manages to bring together the most varied examples to get his point across. He's also a masterful storyteller, making stats and research (on subjects you would never dream of) fascinating.
After reading Tipping Point I expected more. Still, Gladwell holds my attention.
This book was alright, but it didn't seem to say much. It had one point.. and it made it.. and then remade it.. and then seemed to contradict itself.. and just didn't do a great job at saying anything at all.
It did reference some really interesting experiments and those were fun to read abou ... Continue
This book was alright, but it didn't seem to say much. It had one point.. and it made it.. and then remade it.. and then seemed to contradict itself.. and just didn't do a great job at saying anything at all.
It did reference some really interesting experiments and those were fun to read about. It is also very easy and light reading; took me only 2 afternoons to finish. Both of those facts are the reasons why it wasn't completely regrettable.
Just don't go into the book expecting much and you will enjoy it.
Like his Tipping Point better
A fascinating look at making snap decisions--whether good or bad.