Blog this item

Blink

The Power of Thinking Without Thinking

By Malcolm Gladwell

(473)

| Hardcover | 9780316172325

Like Blink?
Join aNobii to see if your friends read it, and discover similar books!

Book Description

트렌드에 대한 감각적인 해설로 호평받은 바 있는 저작『티핑포인트: 작은 아이디어를 빅트렌드로 만드는』의 저자 말콤 글래드웰의 신작이다. 전작에 이어 그는 사람들은 대중적 문화상품에 대해서 어떻게 좋지 않은 것과 좋은 것을 구분하는 결정을 내리는지, 왜 어떤 사람들은 그러한 결정에 있어서 좀 더 감각적인지에 대해서 묻고 답하고 있다. 사람들은 대개 그러한 결정을 눈을 깜빡(blink)하는 것처럼 순간적으로 결정을 하게 되는데, 저자는 그것이 의외로 신경과학과 심리학적인면을동반하는 복합적인 과정이라고 지적한다. 여러가지 케이스와 예를 Continue

Critics

Be a blinking marvel

Blink: The Power of Thinking Without Thinking by Malcolm Gladwell Penguin £16.99, pp277 Love at first sight is one of our most endearing beliefs, but it is a romantic delusion. What's happening is not an unmediated explosion of energy and data whizzi ... (read full critics)

guardian.co.uk published on Sat, 25 Sep 2010

On second thoughts ...

Blink: The Power of Thinking Without Thinking by Malcolm Gladwell 304pp, Allen Lane, £16.99 This second book by the world's top journalist/business guru, makes a very attractive proposition. If we pay attention to his findings, Malcolm Gladwell says, ... (read full critics)

guardian.co.uk published on Sat, 25 Sep 2010

See all critics

41 Reviews

4 people find this helpful

What has attracted me to read this book is its subject. How can we know snap judgment is powerful if we can’t even look into the locked door hidden behind consciousness? How can ‘blink’ be more useful than ‘think’? Nevertheless, right after reading the first 2 chapters, I was convinced snap judgment ... (continue)

What has attracted me to read this book is its subject. How can we know snap judgment is powerful if we can’t even look into the locked door hidden behind consciousness? How can ‘blink’ be more useful than ‘think’? Nevertheless, right after reading the first 2 chapters, I was convinced snap judgment is influencing my decision making implicitly, especially those involve emotion or sentiment. No doubts that Gladwell is a very good writer. Many of the examples used in this book are come from the academic world and some of the ideas are quite abstract. But this book turns out to be an easy-to-read book. Ideas are organized in a systematic way and illustrated with abundant interesting examples. I especially like the author’s writing style, which makes this book very enjoyable to read.<br />To me, the second half of this book is not as good as the first half. Like in Chapter 5, the message is the importance of time in making snap judgment. The detailed description on Ekman’s coding and the autistic patient, though interesting, seems a bit too clumsy and sidetracked the theme of this chapter. <br />After reading this book, not all the questions in my mind are solved, but it encourage me to read further in this area. I would recommend this book to everyone who want to know more about how instinct works, when does instinct work best. And also, to those who want to know more about oneself.

Is this helpful?

Ellery said on Aug 30, 2009 about the Paperback edition | Add your feedback

4 people find this helpful

Disappointing...

thought it would be mind-blowing. ended up looping in a single message with various examples...
thought it should be finished in a "blink"(!?)

Is this helpful?

Vivian said on Jun 14, 2007 | Add your feedback

2 people find this helpful

A reasonable read but kinda crappy content, contradictory and lots were very obvious. Still, well written and did a lot with limited material

Is this helpful?

Simon Newstead said on Jul 6, 2008 about the Others edition | Add your feedback

Could we recognize a piece of art, or tell for sure that a couple is in the middle of a crisis or declare that a person is telling the truth or is lying in a blink?
The reply is: it is possible. There are experts who are able to judge whether they are in front of a fake, a couple in the middle of ... (continue)

Could we recognize a piece of art, or tell for sure that a couple is in the middle of a crisis or declare that a person is telling the truth or is lying in a blink?
The reply is: it is possible. There are experts who are able to judge whether they are in front of a fake, a couple in the middle of a crisis, or that a person is telling the truth or not. What they have in common is that they trained themselves to listen to their heart and intuition (in seconds) without relying on their eyes only or on their prejudices and be right. The process that everyone of them use is the thin-slicing one.
This is a very fascinating book on one of the most intriguing human abilities: know what's really going on simply in a blink.

Is this helpful?

Elena said on Feb 15, 2012 about the Others edition | Add your feedback

interesting but...

...a bit repetitive.

Is this helpful?

Cinzia said on Oct 23, 2011 about the Paperback edition | Add your feedback

Gladwell's writing is compelling and the book is rich of case studies and examples. But it seems to me he's just moving around one thesis which is too difficult to develop in rigorous terms.

Is this helpful?

dario villa said on Sep 9, 2011 | Add your feedback

See all 41 comments

Book Details

Rating:
(473)
- 5 stars
- 4 stars
- 3 stars
- 2 stars
- 1 star
English Books
Hardcover 288 Pages
Edition: 1
ISBN-10: 0316172324
ISBN-13: 9780316172325
Publisher: Little, Brown and Company
Pub date: Jan 11, 2005
Dimensions: 1355 mm x 903 mm x 194 mm Just how big is that?
Also available as: Paperback, Audio CD, Audio Cassette, Others and eBook
In other languages: other languages 繁體書, 简体书, Deutsche Bücher, Libros en Español, Libri Italiani, Svenska böcker