This book is a playful collection of rock-solid advice, thought-provoking concepts, suggestions and exercises is sure to stimulate the creative, innovative thinking that designers need to do their jobs well. It will encourage readers to find inspiration in the world about them, spark new ideas and act as a guide to each designer's creative path. Each spread stands alone as a self-contained, thoughtfully designed creative primer, focusing not only on cleverly designed creativity tips or anecdotes, but also on practical advice and idea starters.

Designers will find a range of information and inspiration on the one topic they always want more of: creativity.