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Book Description
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with sContinue
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- English Books
- Paperback 256 Pages
- Edition: Revised
- ISBN-10: 0060517123
- ISBN-13: 9780060517120
- Publisher: Collins
- Pub date: Aug 01, 2002
- Dimensions: 1290 mm x 903 mm x 129 mm Just how big is that?
- Also available as: Hardcover
- In other languages: other languages
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Prices Change currency & sellers
| ISBN | Edition | List | Sale | Seller |
|---|---|---|---|---|
| 9780060517120 | Paperback | $17.99 | $12.95 | bn.com |
| -- | $12.99 | ebooks.com | ||
| $17.99 | $10.99 | The Book Depository | ||
| Other editions → | ||||
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Section 1[return]Branding, Communications and Marketing
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