Blog this item

Crush It!

Why NOW Is the Time to Cash In on Your Passion

By Gary Vaynerchuk

(25)

| Others | 9780061914171

Like Crush It!?
Join aNobii to see if your friends read it, and discover similar books!

4 Reviews

Nice

This is my review

Is this helpful?

Skynet!! said on Oct 21, 2010 | Add your feedback

The Purple Cow in Personal and Small Business Branding

This book is for individuals who want to start their own business but don't know where to start. For company marketers and brand managers - look elsewhere.
This book convinces you to start using the Internet to build your personal (and thus your business) brand just as Purple Cow, New Edition: T ... (continue)

This book is for individuals who want to start their own business but don't know where to start. For company marketers and brand managers - look elsewhere.
This book convinces you to start using the Internet to build your personal (and thus your business) brand just as Purple Cow, New Edition: Transform Your Business by Being Remarkable (by Seth Godin) convinces marketers to channel mass media marketing budget to building a remarkable product - they both are mentality-changing kind of book, instead of a step-by-step how-to guide.
In a nutshell, you build your personal brand around your passion and that passion will eventually become your business - you can make money out of it. This is how you go about doing it:
1. Find your passion - things that keep you awake in the middle of the night and get you get of bed in the morning, things that you know better than others.
2. Create content - put your passion into material form - blog it, build a website, tweet it, make videos and place them on Youtube etc. Make sure every platform you use are connected so that synergy could happen amoung them. For example, when you post a new entry to your blog, alert people by sending a tweet and a facebook update.
3. Join and more importantly, contribute to communities that are related to your passion. Leave thoughtful comments and by doing so, attract eyeballs to your blog.
4. Gradually build a meaningful presence on those community and see visitors to your blog grow.
5. Make money by placing relevant Ads, partnering with affiliates or selling stuff in your blog/ website.
For those of you who are not convinced that social media could help you grow your business - this is the perfect book for you.
However, for those who are already using those platforms and wish to know how to maximize returns from them - look elsewhere. Suggested titles are: Get Content Get Customers: Turn Prospects into Buyers with Content Marketing; Inbound Marketing: Get Found Using Google, Social Media, and Blogs. Feel free to read my reviews on these 2 titles.

Is this helpful?

kerinlo.blogspot.com said on Oct 1, 2010 | Add your feedback

Passion is all we need !!
One of the best startup and software engineering books.
the author shared his experience utilizing social media to minimize cost and maximize efficiency.

Is this helpful?

36613 said on Apr 15, 2010 | Add your feedback

NOW! CRUSH IT!
This book is about insuring your own happiness by allowing you to live passionately and productively everyday. Maybe you can make a million bucks, like Mr. Vaynerchuk. Maybe not, but you certainly are going to have fun, learn a lot, and enjoy every minute of it. You will only be ... (continue)

NOW! CRUSH IT!
This book is about insuring your own happiness by allowing you to live passionately and productively everyday. Maybe you can make a million bucks, like Mr. Vaynerchuk. Maybe not, but you certainly are going to have fun, learn a lot, and enjoy every minute of it. You will only be limited by how well you navigate and how far you want to surf the wild wave of the new, open, transparent world we live in.
Get Wild! Get Passion!
. . . But be yourself. He says, “The Internet makes it possible for anyone to be 100 percent true to themselves and make serious cash by turning what they love into their personal brand." Vaynerchuk did it through video broadcasts of wine tasting which created a large community around him and gigantic demand for his products. You can do it do. He shows you how.
Be Different, Live Your Brand
You need to be authentic. When you are yourself you differentiate yourself from everyone else. No one is exactly like you. You’re special. That’s what we say at Wisdomgame. We’re here to Entertain, Educate, and Enlighten. In today’s world your business and your personal brand need to be the same.
“Where eyeballs go, opportunity follows.”
A sea change is coming and nothing can stop it. The world of TV and magazine commercials is dying. The time is now, and it’s all about community. If you need to monetize (make money off your ideas, products, etc.) then get into position. The gigantic opportunity is right now!
Transparency
Consumers want you to tell them the truth, Above all they want to know who they are dealing with, and they want the truth. You have to expose your being, your talents, in a clear transparent manner . . . because the future is opening tremendous potentials. The old guard is dead. The age of community is here.
Plan Now!
Start with great content. Quality is most important. You need to have a quality product and you need to promote it with quality content. That means no hype in your blogs. Rather, content, content, content. . . . Real conversations with your community.
Be Yourself
Tell your story. Keep it real. Invest in yourself. Communicate from your heart . . . but do it in your special passionate, maybe irrational, or funny way. He says, “Authenticity is what will make it possible for you to put in the kind of hustle necessary to CRUSH IT!”
I really loved this book. A lot of the other books I have read recently, although I enjoyed them, weren’t written as familiarly as Gary’s book. He gives away a lot of secrets, in fact in the appendix he gives you some business ideas he’s not going to have time to make a fortune off of. I’m starting to CRUSH Wisdomgame. Now, we just added Wisdomgame.tv to our group of websites. Look for my reviews on video soon.
Buy this book.
Thanks, Stephen Philip Means . . . . . Wisdomgame.tv
http://wisdomgame.org

Is this helpful?

wisdomgame said on Feb 4, 2010 | Add your feedback