Both small and global enterprises need to develop strategies for incorporating eCommerce into their business models -- and this book demonstrates how. In Exploring eCommerce, two leaders of the eCommerce/eBusiness community address the key business, ...
competitive, and technological issues readers face in defining and implementing e-Commerce strategies for their own companies. Learn how to leverage the enablers of eCommerce and overcome the barriers. Discover how eCommerce is driving changes throughout society -- and how smart companies are taking advantage of those changes. Understand how eBusiness systems can improve relationships, enterprise resource management, and supply and value chain management, while at the same time giving businesses the timely intelligence they need to anticipate their customers' needs more effectively.
Number of pages: 288
Date of publication: 13/12/1999
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