The book is a thematic overview of fashion in its widest sense, ranging from haute couture to street-style, from the one-off to the mass market, and prÍt-ý-porter. It shows how fashion has played a vital and continuing part in reflecting and influencing twentieth-century attitudes, from the sexual revolution and rise of popular culture in the 1960s to the consumerism of the 1980s and 1990s. Fashion Today places current fashion not only in the context of youth, sexuality, fetishism, exoticism and historicism, but also in the context of previous fashion movements - demonstrating that fashion reflects not only its surroundings but itself.
Colin McDowell is a respected fashion commentator. He is fashion correspondent for the Sunday Times and the author of many books on the subject.
'McDowell deconstructs fashion with insight, humour, verve Ö One of the best books on the subject in recent years.' (Chicago Tribune)
'The new fashion bible.' (Time Out)...Continua