Franchises are a popular and attractive way to start a business, and interest in them continues to grow. Far easier than starting a new business from scratch, franchises let entrepreneurs start a new venture with a proven template firmly in place. From fast-food joints to flower shops, there’sContinue
Franchises are a popular and attractive way to start a business, and interest in them continues to grow. Far easier than starting a new business from scratch, franchises let entrepreneurs start a new venture with a proven template firmly in place. From fast-food joints to flower shops, there’s no end to the possibilities franchises offer.
If you’re interested in opening a franchise, Franchising For Dummies, 2nd Edition is the perfect guide to getting educated and getting started. This fun and friendly guide walks you through the sometimes bewildering choices you face and helps you weigh all your options. From finding the right franchisor to setting up a smooth-running operation, you’ll learn everything you need to know to succeed, including how to: Understand complex legal issues Find the perfect location Manage daily operations Work with your franchisor and fellow franchisees Franchise your own successful small business
Written Dave Thomas, legendary founder and CEO of Wendy’s International, and Michael Seid, a franchise consultant, this one-of-a-kind guide explains it all. Combining their vast experience in restaurant franchising with Mr. Thomas’ skills as a successful entrepreneur, Franchising For Dummies, 2nd Edition is the simple, straightforward guide to doing it right and doing it successfully. Here’s more of what’s inside: Researching potential franchises thoroughly Negotiating franchise contracts Training employees Purchasing equipment and supplies Marketing and attracting customers to the business Expanding the business
In-depth and to-the-point, Franchising For Dummies, 2nd Edition covers everything from the most basic concepts you need to know to the complicated legal and contractual topics you need to understand fully. It’s a practical guide to franchising written by two experts with the kind of personal, powerful experience that can guide you to success. Mr. Thomas, though deceased, has left an extremely valuable and important legacy of entrepreneurial success.
Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
