Hey, Whipple, Squeeze This

A Guide to Creating Great Ads, Second Edition

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| 2 total contributions of which 2 reviews , 0 quotes , 0 images , 0 notes , 0 video
A new, revised edition of the classic bestseller In this second edition of the irreverent, celebrated book, master copywriter Luke Sullivan looks at the history of advertising, from the good, to the bad, to the ugly. Updated to include the latest ... Continua
Ha scritto il 27/06/07
Take a peek at the life of admen's working life and how they develop a creative idea in real situation.
Ha scritto il 24/07/06
This book is about how to make great ads. It's funny at times and helpful at times. But since I read it as a class assignment, that class is over, I have lots of other interesting books beckoning me to try them, and I have this thing about giving ...Continua

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