It's Not How Good You Are, It's How Good You Want to Be

by | Editor: Phaidon
Average vote of 275
| 15 total contributions of which 15 reviews , 0 quotes , 0 images , 0 notes , 0 video
"It's Not How Good You Are, It's How Good You Want to Be" is a handbook of how to succeed in the world - a pocket "bible" for the talented and timid to help make the unthinkable and the impossible possible. Advertising guru Paul Arden offers up his ...Continua
Ha scritto il 16/12/13
Seems very interesting. http://howbees.com
Ha scritto il 10/06/12
Simple and fast read, but interesting !
What would you really want to do of your own life ? Paul arden explain how can we do that... Fast read for the price... But I thinks it's the secret for making money fast...
Ha scritto il 09/02/10
Playing a bit with this book's title I would say: this book is good.Even if you don't work in advertising - I don't and I don't like that world - you'll find a lot of good, down-to-Earth advices on how to find your way in your professional life - ...Continua
  • 1 mi piace
Ha scritto il 18/07/09
Section 1 [return]Branding, Communication and Marketing
Ha scritto il 30/05/09
Keep it in mind!
A very nice book. It's short, sharp and so real if you work inside a creative agency. Every single word has to be kept in mind everyday wile working to do always the best!

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