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Management Consulting

Delivering an Effective Project (2nd Edition)

By Philip A. Wickham

Paperback | 9780273683476

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Book Description

Management Consulting provides an introduction to the theory and practice of consultancy as an industry and a process. It is well-suited to an increasing number of dedicated management consulting programmes and work placement "modules" at undergraduate and postgraduate level. The book offers an Continue

Management Consulting provides an introduction to the theory and practice of consultancy as an industry and a process. It is well-suited to an increasing number of dedicated management consulting programmes and work placement "modules" at undergraduate and postgraduate level. The book offers an accessible and clearly-written overview of the concepts and skills involved in undertaking and successfully delivering any form of consultancy project. The second edition builds on these strengths as well as enhancing its suitability and relevance for use by both business and non-business students (e.g. engineering, art and design, media, computing) undertaking live projects in the workplace as part of their academic study. The second edition is charged with a greater depth of theory, particularly on organisational and technological change, and more extensive referencing, adding academic and analytical rigour to the study of the area. It also features more on creative techniques, media and design, thus broadening its appeal to students a wide range of disciplines. The book retains its significant research and project skills basis, coaching students on how to deliver an effective report on their placement. New to this edition Increased emphasis on conceptual and theoretical material Revised structure: analysis sections (Ch.8-12) act as bridge to practical project management sections (Ch.13- 19) Chapter on Consulting as a Career expanded FT extracts report on the consulting industry in showing the application of techniques More coverage of consulting in industries such as art, media and design; computing; engineering Expanded list of suggested readings at end of each chapter Chapters on writing proposal, log and final report included as appendix Greater teaching support for this edition including online Instructor Manual Key Features Comprehensive introduction to industry and processes of consultancy Balance of theory and practical skills in delivering an effective project Ideally-suited to students undertaking a work-based project in any discipline Strong pedagogical structure incorporates learning outcomes, summaries and group exercises Forward-looking material on consultancy as career option Supplements Supplement Download Site Instructor Manual Powerpoint slides

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Book Details

  • English Books
  • Paperback 320 Pages
  • Edition: 2
  • ISBN-10: 0273683470
  • ISBN-13: 9780273683476
  • Publisher: Prentice Hall
  • Pub date: Dec 03, 2004
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