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Book Description
n New Ideas About New Ideas, Shira White offers a fresh, lively, and inspiring perspective on innovation. Drawing from in-depth interviews with dozens of today's most fascinating people-from architect Frank Gehry to physicist Brian Greene-White illustrates how anyone can achieve a creative mindset and let the sparks fly. Whether you are building a new organization, turning around a company, launching a new ad campaign or product line, or staying a step ahead of your competitors on any front, New Ideas About New Ideas is bound to change the way you look at your life, your work, and your world.
- Book Details
- English Books
- Rating:
(1)
4 stars 
3 stars 2 stars 1 star - Paperback 352 Pages
- Edition: Reprint
- ISBN-10: 0738207802
- ISBN-13: 9780738207803
- Publisher: Basic Books
- Pub date: Jan 07, 2003
- Dimensions: 22 cm x 14 cm x 3 cm Just how big is that?
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