Share
Organize
Explore
has ALL you need!
A community for book lovers to create their own bookshelves, share and explore books.
Sign Up for FREE!Persuasive Technology
Using Computers to Change What We Think and Do (The Morgan Kaufmann Series in Interactive Technologi…
By B.J. Fogg
Book Description
Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army?
"Yes, they can," says Dr. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captology"(anContinue
Book Details
- English Books
- Paperback 312 Pages
- Edition: 1
- ISBN-10: 1558606432
- ISBN-13: 9781558606432
- Publisher: Morgan Kaufmann
- Pub date: Dec 01, 2002
- Dimensions: 23 cm x 20 cm x 2 cm Just how big is that?
- Also available as: Hardcover
