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Seeing Is Believing

An Introduction to Visual Communication

By Arthur Berger

(2)

| Paperback | 9780874848731

Book Description

Seeing Is Believing uses semiological and psychological concepts to help readers gain an understanding of the way we find meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, fun style; numerous illustrations are offered to show how the Continue

Seeing Is Believing uses semiological and psychological concepts to help readers gain an understanding of the way we find meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, fun style; numerous illustrations are offered to show how the principles discussed have been applied.

1 Review

  • 柏格從視知覺的觀點切入,討論我們為什麼能「看」到完整圖像。裡面有蠻多有趣的圖,蠻賞心悅目的:)

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    Fork1029 said on Dec 9, 2007 | Add your feedback

Book Details

  • Rating:
    (2)
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  • English Books
  • Paperback 208 Pages
  • Edition: 2
  • ISBN-10: 0874848733
  • ISBN-13: 9780874848731
  • Publisher: Mayfield Pub Co
  • Pub date: Jun 01, 1989
  • Dimensions: 23 cm x 19 cm x 1 cm Just how big is that?
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ISBN Edition List Sale Seller
9780874848731 Paperback $24.95 -- Amazon US
£16.95 -- Amazon UK
$26.95 -- Amazon CA
¥4131.00 ¥4544.00 Amazon JP
€20.85 -- Amazon FR
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