One of the world's most famous stylists and photographers, and perfume creator par excéllence, for a time, Serge Lutens is an undisputed protagonist in the international scenario of the world's most exclusive perfumes.Born in Lille, he moved to Paris One of the world's most famous stylists and photographers, and perfume creator par excéllence, for a time, Serge Lutens is an undisputed protagonist in the international scenario of the world's most exclusive perfumes.Born in Lille, he moved to Paris, where he was hired by Vogue to create make-up and hair-styles. This is how he came to meet leading photographers like Richard Avedon and Irving Penn. In 1967, Christian Dior commissioned Lutens to create a new line of cosmetics, which Vogue America was to describe as 'revolutionary'. His years working for Dior, between 1967 and 1977, are the focus of this book, which presents the extraordinary hitherto unpublished material from the advertising campaign he created to launch his company's new line of make-up.In 1980, Lutens was recruited by Shiseido to raise the profile of the Japanese company worldwide. His advertising campaigns earned him two Lions d'Or at the Cannes film festival in the section devoted to shorts for advertising. He also created a new fragrance for Shiseido, Nombre Noir, for which he received another Lion d'Or in 1990 at the International Art Film Festival, sponsored by UNESCO. In 2000, he launched his own brand of fragrances "Parfums-Beauté Serge Lutens". For four consecutive years, from 2001 to 2004, he received the FiFi Award (from the British Fragrance Foundation). In 2007, the French government honored him with the title of Commandeur dell'Ordre des Arts et des Lettres (Commander of the Order of Arts and Letters), an event which, yet again, confirmed Lutens' unrivalled talent in the world of beauty. ...Continua Nascondi
