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Strategic Marketing for Health Care Organizations

Building a Customer Driven Health System

By Philip Kotler, Joel Shalowitz, Robert J. Stevens

Hardcover | 9780787984960

Book Details

  • English Books
  • Hardcover 576 Pages
  • Edition: 1
  • ISBN-10: 0787984965
  • ISBN-13: 9780787984960
  • Publisher: Jossey Bass
  • Pub date: Mar 31, 2008
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ISBN Edition List Sale Seller
9780787984960 Hardcover $85.00 -- Amazon US
£47.50 -- Amazon UK
$92.99 -- Amazon CA

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