The Adweek Copywriting Handbook
The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copy…
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Book Description
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business,Continue
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Book Details
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- English Books
- Paperback 360 Pages
- Edition: 1
- ISBN-10: 0470051248
- ISBN-13: 9780470051245
- Publisher: Wiley
- Pub date: Dec 11, 2006
- Dimensions: 1484 mm x 1226 mm x 129 mm Just how big is that?
Prices Change currency & sellers
| ISBN | Edition | List | Sale | Seller |
|---|---|---|---|---|
| 9780470051245 | Paperback | $21.95 | $18.76 | bn.com |
| -- | $19.95 | ebooks.com | ||
| $21.95 | $14.49 | The Book Depository |
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