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The Copywriter's Handbook

A Step-by-Step Guide to Writing That Sells

By Robert W. Bly

Paperback | 0805011943 | Details

Book Description

A book for everyone who writes or edits copy, it reveals dozens of techniques that can help you write ads, commercials, and direct mail that get more attention and sell more products.

Book Details

  • English Books
  • Paperback 368 Pages
  • Edition: Updated
  • ISBN-10: 0805011943
  • ISBN-13: 9780805011944
  • Publisher: Owl Books
  • Pub date: Mar 15, 1990
  • Dimensions: 21 cm x 14 cm x 2 cm Just how big is that?
  • Also available as: Hardcover
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