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The Lexus and the Olive Tree : Understanding GlobalizationBlog this item

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Book Description

In The Lexus and the Olive Tree, Thomas L. Friedman, the Pulitzer Prize-winning foreign affairs columnist for The New York Times, offers an engrossing look at the new international system that is transforming world affairs today. Globalization has replaced the Cold War system with the integration of capital, technology, and information across national borders -- uniting Brazilian peasants, Indonesian entrepreneurs, Chinese villagers, and Silicon Valley technocrats in a single global village. You cannot understand the morning news, know where to invest your money, or think about the future unless you understand this new system, which is profoundly influencing virtually every country in the world today. Friedman tells you what this new electronic global economy is all about and what it will take to live within it.

With vivid stories drawn from his extensive travels, he dramatizes the conflict of "the Lexus and the olive tree" -- the tension between the globalization system and the ancient forces of culture, geography, tradition, and community. He also details the powerful backlash that globalization produces among those who feel brutalized by it, and he spells out what we all need to do to keep the Lexus and the olive tree in balance. For this new paperback edition, Friedman has substantially expanded and updated his provocative analysis, making it essential reading for all who care about how the world works now. [예스24 제공]

Book Details
English Books
Rating: (24)
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Paperback 512 Pages
Edition: 1 Anchor
ISBN-10: 0385499345
ISBN-13: 9780385499347
Publisher: Anchor
Pub date: May 01, 2000
Dimensions: 20 cm x 13 cm x 2 cm Just how big is that?
Also available as: Hardcover, Audio CD, Audio Cassette, Unbound and Others
In other languages:
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