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Book Description
This celebrated New York Times bestsellernow poised to reach an even wider audience in paperbackis a book that is changing the way North Americans think about selling products and disseminating ideas. Gladwells new afterword to this edition describes how readers can constructively apply the tipping point principle in their own lives and work. Widely hailed as an important work that offers not only a road map to business success but also a profoundly encouraging approach to solving social problems.
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VER - Valtellina's English Readers (4) | CONTIAMOCI (945) | Cascadia Commons (1) | Happy User (3) | Valdarno Cafè (40) |
Margin notes of this book
- Book Details
- English Books
- Rating:



(338)
4 stars 
3 stars 
2 stars 
1 star 
- Paperback 304 Pages
- Edition: Reprint
- ISBN-10: 0316346624
- ISBN-13: 9780316346627
- Publisher: Back Bay Books
- Pub date: Jan 07, 2002
- Dimensions: 21 cm x 14 cm x 3 cm Just how big is that?
- Also available as: Hardcover, Audio CD and Audio Cassette
- In other languages:
引爆趨勢
(繁體書)
引爆点
(简体书)
Der Tipping Point.
(Deutsche Bücher)
Il punto critico
(Libri Italiani)
Den tändande gnistan
(Svenska böcker)

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Tipping point is a momentum, critical point, and threshold. It described different social phenomena to show that a situation can be transformed completely even when the slightest force is applied to it, given that it is applied on the right place. It told readers that human choice is a very complica ... Continue
Tipping point is a momentum, critical point, and threshold. It described different social phenomena to show that a situation can be transformed completely even when the slightest force is applied to it, given that it is applied on the right place. It told readers that human choice is a very complicated process which may be conscious or unconscious, subtle or obvious. The dynamic of social trend and situation are always the summation of numerous human choices, which most people have no idea about this. After reading this book, one can realize human beings always try to oversimplify and over-generalize the situation around us, though it is sometime inappropriate or stupid to do so. Therefore, we must stick with statistic and objective information to ensure that our understanding of the outside world is not formed by our emotion and perception. As a famous saying goes “It is not what a man doesn’t know that makes him a fool, but what he does know that is not true”.
Love his writing. Malcolm backed up his hypothesis with a lot of evidence, without being boring. He is observant and tells us how our lives might be tipped over by just this tiny bit. I would consider this book a psychology and philosophy book as well as it makes us to reflect on issues.
A must read book for someone who look for a fresh new start in business, relationship or even in life. Tipping point is really someone should look for a big change.
Richard Spanton Jr. is looking forward to reading this book.
Mastercraft Exteriors is looking forward to reading this book.
I found it interesting more from a "personal freedom of choice" perspective than from a Marketing one... but it's a well written and entertaining read.