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The World of Goods

By Baron Isherwood, Mary Douglas

(1)

| Paperback | 9780415130479

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Book Description

First published in 1979, The World of Goods rapidly established itself as a classic. In this pioneering work, a leading anthropologist and an economist join forces to suggest what market researchers have long suspected and anthropologists have observed firsthand in other cultContinue

First published in 1979, The World of Goods rapidly established itself as a classic. In this pioneering work, a leading anthropologist and an economist join forces to suggest what market researchers have long suspected and anthropologists have observed firsthand in other cultures--that people use goods as a means of communicating with each other.

It is the unique contribution of this fascinating book that it shows us precisely how the insights of anthropology can help us better understand the varied ways in which we use the "world of goods" to communicate.

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Book Details

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  • English Books
  • Paperback 169 Pages
  • Edition: 2
  • ISBN-10: 0415130476
  • ISBN-13: 9780415130479
  • Publisher: Routledge
  • Pub date: Oct 16, 1996
  • Dimensions: 1355 mm x 903 mm x 129 mm Just how big is that?
  • Also available as: Others
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9780415130479 Paperback $49.95 $44.96 bn.com
$52.95 $40.04 The Book Depository
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