Think Like Your Customer

A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy

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How to capture customers by learning to think the way they do The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer, ...Continua
Ha scritto il 29/06/07
telling you why and how buyer buys particularly in the IT business. worth reading for selling professionals.

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