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	Integrated Advertising, Promotion, and Marketing Communications, Second Edition By Kenneth E. Clow, Donald Baack Reference Add... My Shelf Wish List
	The New How to Advertise Expanded and Updated With New Chapters and Materials for Advertising in the '90s By Kenneth Roman, Jane Maas Reference Add... My Shelf Wish List
Un classico della pubblicità. Come apprendere in modo semplice le tecniche che hanno permesso a grandi pubblicitari di realizzare campagne di successo. Viene approfondita l'analisi dei copy delle pubblicità. Is this helpful? ― Posted on Jan 22, 2008 \| Add your feedback
	Practical English Usage (3) By Michael Swan Reference Add... My Shelf Wish List
	Tested Advertising Methods (1) By John Caples Reference Add... My Shelf Wish List
	Truth, Lies and Advertising The Art of Account Planning By Jon Steel Reference Add... My Shelf Wish List