Business cards have changed. Once they were designed almost as an afterthought, and made to match the letterhead and envelope.
The new business card is a business tool, but only if it stands out. The business card that is given to someone must impact. It must connect the card with the person, and the old one-color, one-sided business card is no longer worth the paper it is printed on.
Firms who created brand identities need to see just what's happening in the world of business cards. They need to see outstanding cards from large and small companies from around the world -- and in this book, they will....Continua
When someone start a new company, name card design is always the first thing they need to care and worry. Referencing to other people's designs should be the most direct and convenient to learn which styles are your favorites. I found this book in PageOne of Festival Walk. While I was reading it page by page, trying to take note of stunning design name cards, the shopkeeper warned me not to make any records anymore.
Then I waited until the BookFair 2006, and bought it with 20% off, only available in PageOne....Continua